WHY ADVERTISE

ad specs

Mechanical Requirements

trim size ................................... 8 1/4" x 10 7/8"
copy area ................................. 7 1/4" x 10"
full page (no bleed) ................... 7 1/4" x 10"
full page (with bleed) ................. 8 1/4" x 10 7/8" + 1/8" bleed all sides and live material 1/4" from trim
1/2 page vertical........................ 4 3/4" x 7 1/2"
1/2 page horizontal ................... 7 1/4" x 4 13/16"


Digital Specifications

Adobe InDesign CS3. CMYK only, no spot colors.

A hi-res, print ready PDF file distilled using Adobe Acrobat Distiller is accept- able. All images must be CMYK at 300 dpi, and all fonts must be embedded. Image files must be in CMYK format at 300 dpi with no RGB, LAB, or INDEX color elements.

JPEG compression must not be used. The use of JPEG files will result in an undesirable reproduction.

Please include all fonts and supporting *.tiff or *.eps files.

We cannot accept multiple master fonts or menu style fonts.

A color proof must accompany ad. We recommend SWOP certified proofs.

We cannot assume responsibility for digital ads supplied without a color proof.

Ads can be provided on CD-Rom or via digital transmission.


Digital Transmissions

e-mail: ads@ourstate.com
web site: www.ourstate.com/adv
user name: advertisers
password: ourstate